About Gaurav Singh

Business Operations Analyst

• Responsible for monitoring the campaign’s performance, meeting objectives along with the client’s business objectives.
• Working directly with product owners and client.
• Working closely with Quality teams and do quality check to ensure all the optimization and budget expansion of client met.
• Tracking of competition activities and identifying new areas where client could advertise
• Partnering with Team Leads and Campaign Managers to identify opportunities for better collaboration and process improvementsAccount Manager 
  • Taking care of Search and Native accounts & assist the Sales Managers and Associate Account Managers in the day-to-day operation.
  • The current job profile includes regular interaction with digital advertisers and ad agencies.
  • Understand clients requirements and build strong strategic campaigns for existing clients
  • Develop, recommend, and execute proposal, account & campaign strategy
  • Analyze and Optimize campaigns through extracting data from Search engines like Bing, Gemini &Statslite and creating different reports
  • Optimizing clients campaigns with in depth performance analysis
  • Attend client meetings to conduct quarterly business review, provide key insights on optimization strategies

  Client list includes Oyo Rooms, Ashiana, Dominos, GoIBIBO, Snapdeal, etc
  Nursery Manager

   

  • To train the sellers and help them in processing their orders.

  To help them in increasing their sales and revenue.
  Asistant Manager

   

  • Taking care of Hotels account & assist the Account Managers and Associate Account Managers in the day-to-day operation.
  • Management of Pay Per Click (PPC) Campaigns on Google Adwords of hotels (Domestic and International).
  • Analyze and Optimize campaigns through extracting data from Search engines and creating different reports.
  • Extensive Keyword Research, Bid Management, Daily Spend Metrics
  • Meeting daily budget spent target and Ensure optimal campaign performance.Reporting Analyst 
    • Assist the onshore Account Managers and Associate Account Managers in the day-to-day operation of their clients’ paid search programs.
    • Traffic and update campaigns through DART Search, Google Ad word, and MSN Ad center.
    • Analyze campaigns through extracting data from DART or Search engines and creating different reports like Budget Report, Variance report, Traffic report, Budget Cap report, Geo-targeting report etc.
    • Perform Quality Assurance like: to assist with completion Daily, Weekly, and Monthly QA checklists.
    • Direct interaction with Clients through Skype & e-mails to prepare and deliver scheduled and ad hoc reports based on their requirements and priorities.
    • Performance Optimization of Campaigns, Ad Groups, Search Ads, Keywords.